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Do not eat more lies, FOPL introduction

المدة: 30s

اللغة/اللغات: English, Spanish

العام: 2018

تصنيف القابلية للتكيف: Medium

ملحوظة عن الترخيص: Easy

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اسم الحملة
Do not eat more lies, FOPL introduction
الجمهور المستهدف
Adults , Parents
الرسائل الرئيسية

Junk Food, Marketing, Health Effects. Introduction of the need of FOP labels.

ملخص

Portraits children exposed to different types of junk food advertisement and when they have the products they become what they really are, sugar, fat, and sodium. In the end, the products are exposed with a question mark in the products demanding to have clear labels in the front of the packages.

السيناريو

VO: One out of every four scholar aged children in Colombia is obese or overweight. This increases the risk of serious diseases in adulthood ENOUGH. Let´s demand restrictions for advertisement of junk food and clear information (Text: high in sugar?) in the front of the packages (Text: High in saturated fats?). Do not eat more lies, and don´t give them to your children. A Red PaPaz initiative. Endframe: Let's remove junk food advertisementfrom their world.

مواد أخرى متوفرة

Print

Radio

Origin

Red PaPaz

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