Продолжительность: 30s

Язык(и): English

Год: 2019

Степень адаптируемости: Low

Лицензирование: уровень: Easy

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Название кампании
Are We Drinking Ourselves Sick?
Целевая аудитория
Adults, policymakers
Основные сообщения

Excess consumption of sugary drinks can cause tooth decay. support our children's health, support a sugary drinks tax

Краткий обзор

The ad tells the truth of a public health dental surgeon. From a first-person perspective, it shows her real-life story and the actual and possible health consequences of excessive consumption of sugary drinks, such as tooth decay, with an emphasis on children and young people.


As a consultant dental surgeon I see a wide range of patients. What we are seeing in our children are many cavities, abscesses, extractions being done, fillings being done, and this not good. There's an emotional and financial impact. The children don't want to smile, they're losing school time, they're losing play time and they're not eating. The children are in pain. Excessive consumption of sugary drinks can cause cavities. Support our children's health. Support a sugary drinks tax.

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