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When Opening Your Mouth, Do Not Close Your Eyes – Man Doctor

المدة: 20s

اللغة/اللغات: Portuguese

العام: 2019

تصنيف القابلية للتكيف: High

ملحوظة عن الترخيص: Medium

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اسم الحملة
You Have The Right To Know
الجمهور المستهدف
Adults
الرسائل الرئيسية

Without knowing what's in processed foods, it's difficult to make healthier choices. Participate in the public consultation to demand labels on processed foods.

ملخص

The ad shows a man doctor with his eyes covered and a product being offered to her, like in a blind test, and explains the importance of food labels to help people make healthier choices. It invites the audience to participate in the public consultation to demand triangle alert labels on processed foods.

السيناريو

Voiceover: Front-of-package labeling on processed foods is a public health issue. But now you can change that. When opening your mouth, do not close your eyes. Demand triangle alerts. Voiceover and text: Participate in ANVISA's public consultation. It's only until Nov. 6th. Access direitodesaber.org

Origin

Instituto Brasileiro de Defesa do Consumidor

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