Click for Safety

Bahasa: English

Tahun: 2016

Penilaian adaptabilitas: Low

Penilaian perizinan : Easy

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Nama Kampanye
Click for Safety
Khalayak Sasaran
Adult motorcycle users

Ad shows a young couple wearing helmets while driving a motorcycle. In the first scenario, the woman does not click her helmet buckle. Her helmet flies off in a crash, causing major head trauma. The scene rewinds to show what happens if she clicks her helmet buckle. The helmet stays on her head, and she survives the crash.


Driver: Click please!
End frame: Helmet saves life. Always click the buckle.

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Catatan perizinan

Produced by and available from Vital Strategies.

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Click for Safety

Penilaian adaptabilitas: Low