0

Berkeley Soda Tax

Length: 30s

Language(S): English

Year: 2014

Adaptability Rating: Low

Licensing Rating: Easy

Request Licensing Info
campaign Name
Vote Yes to Measure D
target audience
Adults
Key message

One soda a day leads to an average weight gain of 10lbs a year, but just 1 cent of tax can reduce consumption, childhood obesity and Type 2 diabetes.

summary

Explains that the number of obese and overweight children in the Bay Area could fill up the local sports/baseball stadiums three times. Links a tax on soda and other sugary beverages to health benefits and urges the audience to vote for the measure supporting the tax during the election.

transcript

VO: Here's an eye opening stat (Text: Here's an eye-opening stat:) the number of obese and overweight Bay Area children could fill our baseball stadium three times, yeah three times. (Text: On November 4th we change the game) But on November 4th, we get a chance to change the game. Just one soda a day leads to an average weight gain of 10lbs a year, but just 1 cent of tax (Text: 1 c) can reduce consumption, childhood obesity and type 2 diabetes. (Closing Text: Vote yes to measure D, and no to childhood obesity and diabetes) Vote yes to measure D and no to childhood obesity and diabetes.

Popular Topics

Sugar Adds Up

Adaptability Rating: Medium

LiveLighter: 13 Cancers

Adaptability Rating: Medium

Berkeley Soda Tax

Adaptability Rating: Low

Do not eat more lies, FOPL introduction

Adaptability Rating: Medium