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Never Drink and Drive (Nurse)

Year: 2016

Adaptability Rating: Low

Licensing Rating: Easy

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campaign Name
Never Drink and Drive, Bangkok
target audience
Adult motorcycle users
summary

Ad shows a young woman that has recently graduated nursing school at home with her proud parents. At the same time, shows a group of young people casually talking and drinking at a small party. The young nurse leaves home on her motorcycle as a young man leaves the party and gets in his car. They both drive the street. The you woman stops at a red light, and the man crashes into her from behind in his car.

transcript

End frame: Drink driving ruins lives. Never drink and drive

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licensing note

Produced by and available from Vital Strategies.

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