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Doctors

Продолжительность: 30s

Язык(и): English

Год: 2018

Степень адаптируемости: Low

Лицензирование: уровень: Easy

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Название кампании
Right to know testimonials
Целевая аудитория
Adults and policymakers
Основные сообщения

Clear food labels, right to know what you eat, labeling public consultation.

Краткий обзор

The ad shows doctors talking about the obesity epidemic in Brazil and how clear food labels are essential for improving the health of Brazilians.

Сценарий

I have been noticing an increase of the diseases related to hypertension, obesity, diabetes... We identify that, in general, people have no idea of what they are eating. No one can know what an industrialized product contains unless this information is clearly placed in its labels. Anvisa, we have the right to know what we eat. Access right to know.org

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