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Tooth Decay

Продолжительность: 30s

Язык(и): English

Год: 2018

Степень адаптируемости: High

Лицензирование: уровень: Easy

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Название кампании
Are Your Children Drinking Themselves Sick?
Целевая аудитория
Adults, Policymakers
Основные сообщения

Sugary drinks can cause tooth decay and obesity, which can then lead to type 2 diabetes, heart disease, and some cancers. cut out sugary drinks at home and at school

Краткий обзор

The ad shows the harmful effects of sugary drinks on children's health and tooth decay over time if consumed in excess from infancy to teenage years. It also shows that children can later develop type 2 diabetes in their adult years due to excess consumption of sugary drinks.

Сценарий

So, your child has just one sugary drink. That can’t be so bad right? But week after week, year after year, the effects of all that sugar add up. Sugary drinks can destroy your children’s teeth by causing painful tooth decay. They can also lead to Type 2 diabetes in adults. Most sugary drinks have empty calories with little or no nutrient value. Cut out those sugary drinks at home and at school. Are your children drinking themselves sick? Drink water instead.

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Origin

Heart Foundation of Jamaica

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